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Privacy Policy

Lumora Lens Privacy Policy

Last updated August 28, 2025

Affiliate disclosure: Lumora Lens participates in affiliate programs. As an Amazon Associate, we earn from qualifying purchases. Links on our site may be affiliate links, which means we may earn a commission if you click or purchase.

This Privacy Policy explains how Lumora Lens (“we,” “us,” “our”) collects, uses, shares, and safeguards information when you visit lumoralens.com (the “Site”), subscribe to our newsletter, or interact with our content, including AI-assisted reviews and automated posts.

Contents
  • 1. Information We Collect
  • 2. How We Use Information
  • 3. Cookies & Similar Technologies
  • 4. Analytics, Ads & Affiliate Links
  • 5. When We Share Information
  • 6. Legal Bases (EEA/UK)
  • 7. Data Retention
  • 8. Security
  • 9. Your Privacy Rights (EEA/UK & California)
  • 10. Children’s Privacy
  • 11. International Transfers
  • 12. Do Not Track
  • 13. Third-Party Links
  • 14. Changes to This Policy
  • 15. Contact Us

1. Information We Collect

Information you provide

  • Newsletter & contact: email address and any message you send us.
  • Surveys, forms, submissions: the content you submit (e.g., feedback, requests, optional profile details).

Information we collect automatically

  • Device & usage: IP address, browser type, OS, pages viewed, referring URLs, UTM parameters, and timestamps.
  • Cookies & pixels: identifiers that help remember preferences, measure traffic, run A/B tests, and attribute referrals.

Information from third parties

  • Analytics & advertising partners may provide aggregated insights (e.g., page performance, audience segments).
  • Affiliate networks & merchants provide anonymized transaction or click data for attribution and reporting.

AI note: Some editorial content is assisted by AI; prompts or non-personal text used to create content may be stored to improve quality. We do not use AI to infer sensitive characteristics about you.

2. How We Use Information

  • Provide, maintain, and improve the Site and our content.
  • Publish reviews, lists, and updates; operate newsletters and community features.
  • Measure performance (traffic, engagement), run diagnostics, and prevent abuse.
  • Personalize content (e.g., recommended articles) and run A/B tests.
  • Comply with legal obligations and enforce our terms.

3. Cookies & Similar Technologies

We use cookies, pixels, and local storage to keep the Site reliable and useful. Categories include:

  • Essential – core functionality, security, load balancing.
  • Analytics – understanding traffic and improving UX.
  • Functional – remembering preferences.
  • Advertising/Affiliate – measuring referrals and ad performance.

Managing cookies: You can adjust your browser settings to block or delete cookies. Some features may not work without them.

4. Analytics, Ads & Affiliate Links

We may use analytics and advertising tools such as Google Analytics, Microsoft Clarity, Google Ads, and Meta (Facebook) tools to understand usage and improve content. We also participate in affiliate programs (including Amazon Associates) that use cookies or tracking links for attribution.

Amazon Associates: As noted above, we earn from qualifying purchases. Prices or availability shown via Amazon may change without notice.

You can typically opt out of interest-based ads via your platform settings or industry sites. Browser add-ons (e.g., for Google Analytics) are also available.

5. When We Share Information

  • Service providers that help us operate the Site (hosting, analytics, email delivery, security).
  • Affiliate and advertising partners to attribute referrals and measure performance.
  • Legal & safety when required by law or to protect our rights/users.
  • Business transfers in connection with a merger, acquisition, or asset sale.

We do not sell personal information in the traditional sense. Where “sale” or “sharing” has a specific legal meaning (e.g., under CPRA), we honor applicable opt-out rights.

6. Legal Bases (EEA/UK)

Where GDPR/UK GDPR applies, we rely on these bases:

  • Contract (providing requested services, e.g., newsletter).
  • Legitimate interests (Site analytics, security, improvements, minimal personalization).
  • Consent (email marketing, non-essential cookies, certain advertising).
  • Legal obligation (record-keeping, compliance).

7. Data Retention

We keep information only as long as necessary for the purposes above, unless a longer period is required by law. Newsletter data is kept until you unsubscribe or request deletion.

8. Security

We use reasonable technical and organizational measures to protect information. No method of transmission or storage is 100% secure.

9. Your Privacy Rights

EEA/UK

You may request access, correction, deletion, restriction, objection, or portability of your personal data, and withdraw consent at any time.

California (CCPA/CPRA)

California residents may request: (i) access to specific pieces and categories of personal information, (ii) deletion, (iii) correction, and (iv) to opt out of “sale”/“sharing” (as defined by CPRA).

Exercising rights: Use the contact form or email us at contact@lumoralens.com. We may need to verify your request. Authorized agents may act on your behalf where permitted.

10. Children’s Privacy

The Site is not intended for children under 13. We do not knowingly collect personal information from children under 13 (or higher age where local law applies). If you believe a child provided information, please contact us to remove it.

11. International Transfers

We operate in the United States and may process data in the U.S. and other countries. Where required, we use appropriate safeguards for cross-border transfers.

12. Do Not Track

Browsers may send a “Do Not Track” signal. Because there is no common industry standard, we do not respond to DNT at this time. We continue to review developments.

13. Third-Party Links

Our Site contains links to third-party websites and services. We are not responsible for their privacy practices. Review their policies before providing information.

14. Changes to This Policy

We may update this Privacy Policy from time to time. We will revise the “Last updated” date above and, where required, provide additional notice.

15. Contact Us

Questions or requests? Reach us via our contact page or email contact@lumoralens.com.

This page is for general informational purposes and is not legal advice. Consider consulting counsel to tailor this policy to your specific stack and data flows.

© 2026 Lumora Lens. All rights reserved.

Trademarks and screenshots are the property of their respective owners and are used here for identification and review purposes.

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